Comparative brand advertising, ambush marketing, parallel importation of grey goods, misleading or disparaging advertising, free speech and parody in context of trademarks, enhanced protection enjoyed by famous marks, consumer protection legislation, labelling requirements which impact or limit trademark usage, and the powers of self-regulatory bodies and their codes, such as Advertising Standards Authorities. How far can you go in your advertising? What should you object to in the advertisements of others, and how can you best do that? When is your advertisement lawful, borderline or illegal? Advertisements include labels. We provide advice and opinion, remedies, enforcement and defence in the field where trademarks and advertising often meet.